Home Insurance Cancelled for “Running a Business” (Reselling)

I received a letter from Allstate: “Notice of Non-Renewal.” The reason? “Material Misrepresentation of Risk.” My agent saw my eBay store where I sold 150 pairs last year. They decided I wasn’t a “Collector”; I was an unlicensed warehouse operating in a residential zone.

Key Takeaways

  • The “Hobby” vs. “Business” Line: Collectors buy to hold. Businesses buy to sell. If you flip more than ~$2,000 or ~200 items a year (IRS 1099-K thresholds), insurers view you as a business.
  • Residential Policies Exclude Business Activity: Standard policies exclude liability for business operations. If a UPS driver slips on your icy porch picking up a sold package, they won’t pay.
  • Inventory Caps: Business inventory in the home is usually capped at $2,500. If you have $50k of stock, you are 95% uninsured.
  • You Need a BOP: A Business Owners Policy (BOP) is cheap (~$500/year) and covers inventory + liability.

The “Why” (The Trap): Increased Hazard

A business brings foot traffic, massive delivery volume, and higher theft risk than a normal home.
If you didn’t tell them you run a business, you voided the contract. This is why they cancel you.

The Investigation (I Called Them)

I pretended to be a heavy reseller.

1. Standard Carrier (Allstate/Geico)

  • Question: “I sell about $50k a year on eBay from my garage.”
  • Answer: “We cannot insure that on a homeowners policy. You need a commercial line.”

2. Hartford / Hiscox (Small Business)

  • Question: “I run an e-commerce sneaker shop from home.”
  • Answer: “We can write a BOP (Business Owners Policy). Covers inventory, data breach, and shipping liability.”
  • Cost: ~$45/month.

3. Wax Insurance

  • Answer: They allow “incidental trading” to upgrade a collection. But if you are buying bulk “bricks” just to flip, they might push you to a commercial policy too.

Comparison Table

Activity LevelPolicy Type NeededEst. Cost
Collector (Buys, rarely sells)Homeowners / RentersIncluded
Side Hustle (Sells <$5k/yr)Endorsement (“Incidental Biz”)+$20/yr
Reseller (Sells >$20k/yr)Commercial BOP~$500/yr

Step-by-Step Action Plan

  1. Check Your Volume: Look at your 1099-K from eBay/StockX. Are you over the threshold?
  2. Get a BOP Quote: Go to Hiscox or The Hartford online. Quote “E-commerce Retailer.”
  3. Separate Inventory: Physically separate your “Personal Collection” (insured by Homeowners) from “Sale Inventory” (insured by BOP). If you mix them, the claim gets messy.
  4. Be Proactive: Tell your home agent. “I have a small home office for eBay.” It’s better to pay a small surcharge than get cancelled.

FAQ

Q: If I don’t tell them, how will they know?
A: Theft claims. If you claim 50 pairs of the same shoe were stolen, they know you’re a reseller. Nobody needs 50 pairs of Panda Dunks for personal use.

[IMAGE: A “Notice of Cancellation” letter overlaying a photo of a room stacked floor-to-ceiling with shipping boxes.]

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